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Sales Upskilling: The Secret Weapon to Boost Your Bottom Line

Empowering Sales Enablement Professionals and Sales Leaders

In today's fiercely competitive market, how do you maintain your sales team's edge? The answer lies in continuous sales upskilling. With evolving customer expectations and sales technologies, sporadic training is no longer sufficient. So, how do you ensure your sales force stays competitive?

You invest in a robust sales upskilling program designed to transform your team into revenue-generating powerhouses.

Essentially, you need an upskill solution that not only addresses current skill gaps but also prepares your sales force for future challenges driven by technology and customer needs. Ensuring your team is equipped to adapt to the next wave of sales innovations is crucial for sustained success.

 
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Why Upskill Your Current Sales Team Instead of Hiring New?


Upskilling Current Employees

Cost-Effective

Training existing staff is generally more economical than recruiting and onboarding new hires.

Retention

Employees feel valued and are more likely to stay when they see opportunities for growth and development.

Consistency

Current employees already know your company's culture, values, and processes.


Hiring New Employees

Immediate Skills

New hires can bring fresh expertise and perspectives to the team.

Fresh Ideas

They can introduce new strategies and approaches that might not be present within the current team.

Time Intensive

Though there are benefits to new employees, finding the right hire can be resource-intensive.

While both approaches have merits, upskilling existing employees often provides a more sustainable and cohesive growth strategy.

How to Upskill Your Current Sales Team


Step
1

Assessment

  • Identify specific skills that need improvement.

  • Use performance data and feedback to pinpoint areas of weakness and strength.

Step
2

Personalized Training

  • Develop tailored upskilling plans that address the unique needs of each salesperson.

  • Focus on both soft skills (communication, negotiation) and hard skills (product knowledge, CRM proficiency).

  • Provide tracking by the manager on coaching efforts and skill improvement.

Step
3

Implementation of Training

  • Use a mix of training methods, including e-learning, workshops, and one-on-one coaching.

  • Ensure training materials are engaging and relevant.

Step
4

Evaluation

  • Continuously monitor progress through assessments, feedback, and performance metrics.

  • Adjust upskilling programs as necessary to meet evolving business needs.

Transform your sales team's capabilities with SkillDirector's cutting-edge platform and expert guidance.

Benefits of Sales Upskilling


  • Increased Revenue

    Enhancing your sales team's skills directly translates to higher sales figures. Skilled salespeople can effectively close deals, upsell, and cross-sell, driving revenue growth.

  • Increased Market Share

    A well-trained sales team can outperform competitors, capturing a larger share of the market. Their ability to understand customer needs and deliver tailored solutions sets them apart.

  • Decreased Turnover

    Investing in your team's development fosters loyalty and job satisfaction. Employees are more likely to stay with a company that invests in their future, reducing turnover rates and associated costs.

  • Deliver Personalized and Targeted Training

    By focusing on individual strengths and weaknesses, you can provide upskilling that is highly relevant and impactful, leading to significant performance improvements.

  • Identify Top Skills Related to Performance

    Understanding which skills correlate with success allows you to prioritize upskilling efforts, ensuring that time and resources are spent effectively.

  • Focus on the Skills that Will Improve Performance

    Concentrate on the key skills that drive results, from advanced product knowledge to superior communication techniques. Targeted upskilling ensures your team is equipped to meet and exceed sales targets.

Your Sales Team’s Future: To Upskill or Not To Upskill?


Envision a future where your sales team consistently outperforms the competition. Through ongoing upskilling, they swiftly adapt to new sales technologies and evolving customer needs. Your organization thrives, achieving unprecedented revenue growth and market expansion. Your sales professionals feel confident, motivated, and ready to conquer any sales challenge.

However, neglecting sales upskilling could lead to a different outcome. More skilled competitors may capture your market share while attracting top sales talent becomes increasingly difficult. Your organization could face declining sales performance and an uncertain future.

What story will you choose?

SkillDirector is here to guide you toward a future of sales excellence. Our upskilling platform equips your team with the skills needed to drive sustainable growth and success. Begin your journey towards a more effective, confident, and high-achieving sales force today.

What Our Clients Say


I was looking how to "operationalize" competency models for my organization... I needed a platform that could take an employee from assessment through learning, practice, and re-assessment to new levels of proficiency. I found it in the Self-Directed Learning Engine. Besides that, I found excellent thought partnership AND customer service. Those experiences together moved SkillDirector from a vendor to a trusted advisor for me and my team.


SkillDirector SDLE Client



With help from the team at SkillDirector we identified the specific competencies required to become successful in the role of a Drive sales rep. Our competency model spanned critical skillsets from sales process, products, and the different systems required of the sales team to perform at their best like saleforce.com and SAP for sales reporting. At any given time, I can see where a particular individual, sales group or the entire sales organization is as with their skill development. I can see where our biggest skill gaps are nationally to help determine which skills we might want to focus on during a live training.

I can also measure skill gaps with accurate reporting to see if we are moving in the right direction. In fact, as we did a skill gap comparison over a 12-month period we could see where reps have made improvements based on their personalized development plans. I was pleased to see that every competency showed some improvement year on year.


Sales Director, Drive DeVilbiss Healthcare